~ Blog
Notes from the studio
Straight answers on headless Shopify, custom ecommerce, bots, and hiring engineers — written by the people who build them.
Headless Shopify
What does a headless Shopify rebuild cost in 2026?
29 May 2026 · 5 min read
A clear 2026 price breakdown for a headless Shopify storefront — base build, add-ons, timelines, and how it compares to Shopify Plus.
Bots & Messaging
WhatsApp commerce in India: what an ordering bot can and can't do
26 May 2026 · 5 min read
A practical guide to WhatsApp ordering bots for Indian ecommerce — what they handle, the Business API rules to design around, and what one costs.
Headless Shopify
Do you really need Shopify Plus? A cheaper path to the same outcome
22 May 2026 · 5 min read
Shopify Plus costs ~$2,300/month. Here's what it actually buys you, when it's worth it, and why a headless rebuild on your standard plan is often the cheaper route.
Payments & Checkout
Razorpay vs Stripe vs Shopify Payments: checkout for an Indian store
19 May 2026 · 5 min read
How to choose a checkout provider for an Indian ecommerce store — Razorpay for UPI/INR, Stripe for global cards, Shopify Payments for native simplicity.
Headless Shopify
Headless Shopify vs a Shopify theme: when it's actually worth it
15 May 2026 · 6 min read
A practical comparison of Shopify themes and headless storefronts — cost, design freedom, performance, SEO, and the point at which switching pays off.
Headless Shopify
How we get Shopify storefronts to Lighthouse 95+ (and why speed sells)
12 May 2026 · 5 min read
The concrete techniques that take a Shopify storefront to a 95+ mobile Lighthouse score — server rendering, less JavaScript, server-side tags — and why it lifts revenue.
Custom Software & Mobile
Native vs React Native in 2026: a practical decision guide
8 May 2026 · 5 min read
When to build a mobile app in React Native vs fully native Swift/Kotlin in 2026 — a clear decision table based on what the app actually does.
Headless Shopify
Shopify attribution is broken: making Meta, GA4 & Shopify agree
5 May 2026 · 5 min read
Why Meta, GA4, and Shopify report different numbers — and how server-side events (Meta CAPI + GA4 Measurement Protocol) make your ecommerce attribution agree.
Bots & Messaging
WhatsApp vs Telegram bots for ecommerce: which to build first
1 May 2026 · 4 min read
Should your store build a WhatsApp or Telegram bot first? A practical comparison of reach, messaging rules, cost, and the commerce flow under both.
Custom Software & Mobile
Build vs buy: when custom software beats another SaaS subscription
28 April 2026 · 5 min read
A clear framework for deciding between buying SaaS and building custom software — cost, fit, ownership, and the middle path most businesses should take.
Hiring & Agencies
How to hire a software development agency: a founder's checklist
24 April 2026 · 6 min read
The questions that actually predict a good outcome when hiring a software development agency — code ownership, scope, stack, and post-launch support.
Headless Shopify
The headless Shopify migration checklist: switch without losing SEO or sales
21 April 2026 · 6 min read
A step-by-step checklist for migrating to a headless Shopify storefront without losing search rankings or conversions — URLs, 301s, schema, and launch checks.
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